My Resume

Zachary Cochran
Marketing Coordinator
zlcochran@gmail.com

Skills


Operating Systems:​  Windows 7/8 Windows Server 2003/2008 R2/ 2012, Mac OS

Programming Languages:​  HTML5, CSS

Related Software: Google Analytics, ​Mail Chimp, BufferApp, Canva, Facebook, Twitter, Instagram, Pinterest, WordPress, Survey Monkey, Adobe Illustrator, Adobe Photoshop, Microsoft Project, SharePoint, Microsoft Office Suite 2010/2013

Aptitudes: Web Design, Graphic Design, Copywriter, Analytics, Social Media, Automation, Research

BUSINESS/MARKETING EXPERIENCE


Project Management Scheduler​
Adecco:  ​​​​June 2015 – Present
• Currently assigned to Honda Manufacturing of America, Engineering
• Assist project managers in creating project plans
• Assist project managers in identifying project milestones
• Tracking and reporting of project tasks
• Create and maintain reports and dashboards
• Assisted in implementing new project management software
• Gathering Business Requirements for future internal projects
• Write Use Cases based on Business Requirements
• Assist in end user testing
• Research and identify software needs and requirements
• Leading, contributing, and participating in ‘white board’ discussions
• Collaborate with other business units
• Assist project managers in identifying project milestones
• Other Duties as assigned

Marketing Coordinator
Capital City Pipes and Drums, Inc.:  July 2013 to Present
• Assisting Board of Directors in coordinating various integrated communication and marketing activities.
• Developed and maintain desktop publishing, rack cards, newsletters, brochures, and many other materials related to marketing.
• Worked with 3rd party resources with the production and implementation of marketing materials.
• Executed a wide variety of marketing campaigns that involve direct mail, email broadcast campaigns, outbound calls, marketing trade shows and events, public relations, customer communications, media advertisements, promotions.
• Track campaigns and preparing performance analysis reports
• Maintaining communication open lines within organization and providing prompt answers to requests in order to determine how to convey concise, clear, and timely selective information.
• Writing and maintaining content and providing monthly updates to organization website.
• Writing and maintaining content and providing weekly updates to organization blog.
• Producing quarterly newsletter and distributing it to organization.
• Assisting in writing, tracking and delivery of press releases.
• Executing and analyzing results of advertisement and marketing campaigns.
• Maintained constant message and communication across multiple digital marketing channels

Marketing Consultant
Strawberry Lifestyles, LLC.:  May 2015
• Created and deployed North American Social Media accounts: Twitter, Facebook, and any others as needed
• Created and deployed North American WordPress blog
• Created and deployed North American MailChimp account as well as create 1 email template
• Create Social Media Artifacts
• Provide end-user training

Marketing Coordinator
Dublin Community Bands:  ​​​​​July 2014 – December 2014
• Owner and responsible for Social Media accounts
• Created promotion materials/print media: such as flyers, posters, rack cards, etc.
• Collaborated with other coordinators and committees within the organization
• Researched and presented on different Marketing channels to promote organization and concerts
• Design and send e-mail marketing campaigns
• Designing and sending newsletters and general communications to membership and public.
• Implement website updates
• Organized Marketing documentation in cloud storage
• Write and distribute press releases
• Other organizational business as directed by the Board of Directors

Marketing/Product Promotion
Alottazs Labs, LLC – Garageio.com​​​:  December 2013 to November 2014
• Played a key support role in the development, deployment and measurement of all marketing efforts including email, publications, direct sales, web, and digital
• Owner and responsible for digital marketing campaigns to drive traffic to a point of sale
• Assisted with creating a sales lead process
• Copywriter for blog articles for company blog – wrote guest post for Silicon Angle: http://bit.ly/1ImBE8F
• Researched, Partnered, and maintained Business to Business and Business to Consumer partnerships
• Developed layout and content for all communication
• Maintained source data files
• Researched direct marketing media for trade shows
• Create, Track, and analyze success metrics for direct and interactive marketing campaigns
• Ensure marketing message is conveyed clearly and delivered properly to prospects
• Advise on current marketing data, including campaign and web analytics
• Design, write, distribute press releases
• Assisted with evaluating customer research, market conditions, and competitor data
• Maintained competitive analysis


EDUCATION
Bachelor of Science: Business Management
Park University
Kansas City, MO

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